How to choose packaging bags? Good products need matching packaging.

The survival rule of the new era is that men should know how to pretend, women should know how to put on makeup, and products should rely on packaging!

A survey by DuPont, the largest chemical company in the United States, shows that 63% of consumers choose products based on their packaging.

This shows the importance of product packaging to product sales!

 

 

 

 

1. Why is packaging important?

 

 

 

 

1. Packaging can protect products

As we all know, packaging has the basic function of protecting products, extending their shelf life, and making them easier to transport and use. These functions are particularly evident in food products. For example, milk packaging allows pasteurized milk to be preserved in a sterile state for a longer time, and the square packaging makes it more convenient to transport and store.

2. Packaging can stimulate the desire to buy

We are surrounded by various packaging. While packaging attracts our attention, it also conveys product selling points. Therefore, good product packaging can leave a deep first impression and stimulate the desire to buy, kicking off sales.

Who knows how many people have taken products home because of the Hello Kitty packaging, even though they don't know what the actual product is. They only know that their inner demons made them do it!

3. Packaging can enhance product value

For products with a certain market and reputation, product packaging is a bonus, while for products with lower market share or brand awareness, product packaging is a must-answer question, otherwise they are likely to lose at the starting line.

Because packaging creates a relatively intuitive impression on consumers, without understanding the product, consumers tend to equate the packaging with the quality of the product, thus affecting consumers' impression of the company. Regardless of the product's reputation and market, excellent product packaging can enhance its texture and value.

2、 Packaging, packaging, requires both "wrapping" and "dressing"

 

 

 

 

Many manufacturers attach great importance to the "wrapping" aspect.

In invisible and intangible advertising, detailed packaging information brings consumers a great sense of security, greatly boosting their consumer confidence and determination.

 

 

 

 

However, if packaging can be done quickly, well, and cost-effectively, adding some creativity would be even better.

With the prevalence of the eyeball economy, attracting consumers' attention is a prerequisite for successful product sales. Therefore, more and more manufacturers and even merchants are starting to work on the "dressing" of products...

 

 

 

Upgrade of hardware packaging bags

Compared with plastic packaging bags and blister packaging boxes, the advantages of plastic packaging bags are very obvious. In order to help you make a more focused choice, Shunxingyuan Packaging has compiled the following:

1. Significant improvement in convenience and safety

 

 

 

Blister packaging box

 

 

 

Hardware packaging bag

Previously, Masco's hardware accessories were packaged in blister boxes. Users needed to use sharp blades to cut them open, which not only caused scratches on some hardware parts after removal but also easily caused hand injuries to users, posing a great safety hazard and being inconvenient to use. With plastic packaging bags, users can easily open the packaging without any tools, which is not only convenient but also greatly improves safety.

2. Reduce costs

 

 

 

Blister packaging boxes are more expensive than plastic packaging bags

Undeniably, the production cost of blister packaging boxes is higher than that of plastic packaging bags, which is also an important reason why plastic packaging bags are widely used in various industries. After comparing the cost-effectiveness of the two, we can find that using plastic packaging bags for hardware accessories can achieve higher space utilization, less raw material consumption, simpler manufacturing processes, and lower transportation costs.

3. More exquisite packaging

 

 

 

 

 

 

 

Blister packaging box

 

 

 

 

 

 

 

Plastic packaging bags have a more beautiful front

Packaging is the external soul of a product and the carrier of a good visual experience for customers. Compared with blister packaging boxes, the value of plastic packaging bags lies not only in their beauty but also in the details of customized plastic packaging bags. The exquisite appearance can better attract users' attention, and the customized design details give the packaging bags unlimited charm. Many of Masco's products require corresponding hardware accessories, and Masco has always emphasized a full range of product categories, meeting the aesthetic needs of different consumers from modern to traditional. Therefore, printable hardware packaging bags better meet the needs of Masco products.

Printing is an important part of the plastic packaging bag production process. The colors of the printing are directly presented to consumers, so it is necessary to strictly avoid excessive color difference during printing. Shunxingyuan Packaging has always adhered to the corporate tenet of "quality is life," arranging a large number of professional masters with 20 years of experience in color matching and printing, and professional quality inspectors to check the quality of the printed surface, achieving refined production and ensuring quality.

4. Save time and improve efficiency

 

 

 

Blister packaging boxes have more complex packaging processes

 

 

 

 

 

 

 

Hardware packaging bags have simpler packaging processes

Because blister packaging boxes are relatively hard, they require steps like pasting and sealing. Therefore, when workers assemble them, it is easy to encounter situations where the volume of the hardware accessories does not match the size of the packaging box, often requiring time to adjust the placement of the hardware parts. At the same time, the edges of the blister packaging boxes can easily scratch the workers' fingers, causing work-related injuries and wasting a lot of time, leading to low efficiency. Using plastic packaging bags can perfectly solve this problem. Not only is the placement of hardware parts more efficient, but the workers' labor is also reduced, effectively improving production efficiency and reducing time waste in the production process.

5. More environmentally friendly

 

 

 

Plastic packaging bags use more environmentally friendly materials

With the continuous improvement of living standards, the concept of "green and low-carbon" environmental protection is becoming increasingly popular. Plastic packaging bags made of non-toxic and environmentally friendly materials not only consume less raw materials than blister packaging boxes but also use more environmentally friendly materials, which is also an important development trend in the packaging industry. As a global leader in the field of home decoration product manufacturing, Masco is committed to environmental protection and prefers to conduct business in an environmentally friendly way.

Conclusion

However, packaging that doesn't suit the brand's tone, packaging that doesn't match the product's positioning, or even excessive packaging... will make people feel that there is a clear discrepancy between the product and the packaging, giving a feeling of misrepresentation, which is unacceptable. Remember not to overdo it!

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